A combination of the sustained period of weather and Andy Murray’s victory at Wimbledon have helped see Scotland’s high streets post their best results in two years.
The news, which will be welcomed by many firms, saw sales rise by 4% in July compared to last year. It is the best performance in Scotland since April two years ago.
It is just what many shops needed, and also beats the UK national average of 3.9% for the period.
Many retailers have struggled over recent years, though many have managed to face down these issues by introducing new financial strategies. Invoice finance such as discounting and factoring has been popular, for example.
Increased sales will help these strategies prove even more successful.
As well as summer clothes and shoes, sales clearly showed people were enjoying the weather, as barbecues, barbecue food and ice cream also saw increases in sales.
Food and drink sales hit a particular high point ahead of Murray’s Wimbledon final. It is something that has not been lost on the Scottish Retail Consortium (SRC) either.
The director of SRC, Fiona Moriarty, said:
“A double whammy of feel-good factors pushed Scottish sales growth into record-breaking territory in July.
“Sunshine and sporting successes boosted the public mood and willingness to spend further after a promising pick-up in June.”
Higher sales of sun cream, ice cubes and many fresh fruits also bore witness to people enjoying the outdoor life more.
Moriarty went on to say that while the results are not necessarily indicative of a long-term recovery, the short-term uplift is certainly welcome.