Scottish beef will reappear on American menus next year, with officials in the country making moves to open the market again, nearly two decades after it was last eaten.
Beef produced in Scotland and across the EU has been banned from import to America since BSE concerns during the 1990s.
For many producers in the country, the news will come as a great boost.
Now more financially secure after re-strategising with facilities like invoice factoring, many beef manufacturers are eager to export the country’s produce.
The news has been welcomed by the government, with Richard Lochhead, the rural affairs secretary, saying:
“I’m delighted that these long-standing trade barriers have been lifted.
“Scotch Beef has been off the menu in the USA for far too long and the reopening of an extremely lucrative market is a tremendous opportunity to expand our beef exports and one which I am keen for the industry to grasp.”
Lochhead went on to say that he hopes it leads to more goods being reintroduced to America, citing haggis and lamb as two such products ripe for export.
However, the minister was eager to stress that it would still be some time before Scottish beef would be appearing on the tables of diners on the other side of the Atlantic.
With a number of processes still to go through, the return should happen in 2014.
With the US representing the single largest market for exported Scottish goods, and sales to the country increasing, the return will not come soon enough for many firms.